TRADEMARK TUESDAY™
You've Been Building A Business On A Name You Don't Own Yet.
Every invoice, every marketing piece, every follower is attached to that name. The trademark, though, it's still open for someone else to claim.
Build Your Business. Protect Your Brand. Own Everything.
Three things stop people.
None of them are the money.
AVAILABILITY
You don't know if the name is even yours to use.
You Googled it. You checked the state registry. Nothing came up, so you kept building. But a federal conflict doesn't have to look identical to your name to stop you — and the search that catches it isn't one you can run from a browser tab.
PROCESS
You don't know what order any of this happens in.
Search, classes, specimens, office actions, statements of use. Every article you read adds a step and none of them tell you where you are. So it stays on the list, and the list keeps growing.
RISK
You're afraid of paying for it and losing it anyway.
You've heard about the filing fee that doesn't come back. About people who filed themselves, got an office action they couldn't answer, and watched the whole thing go abandoned. So doing nothing starts to feel safer than doing it wrong.
HERE'S WHAT TO EXPECT.
We don't just file trademarks.
We give you strategy, clarity, and protection at every step.
STEP 1: ASSESS.
A full federal clearance search on your mark, run the way an examiner looks at it — sound, meaning, and appearance, not just spelling.
STEP 2: PROTECT.
Your application prepared and filed by an attorney. Correct classes, correct specimen, correct description of the services you actually sell.
STEP 3: OWN.
Always-on monitoring ™ after filing, plus a client portal where you can see exactly where your application sits without emailing to ask.
STEP 4: SCALE.
Access to The BrandRoom, including a 1:1 brand strategy call — so the year your application spends at the USPTO isn't a year you spend waiting.
Choose Your Trademark Package.
Most businesses need more than one. Your business name and your logo are two separate marks, and your slogan is a third.
1 TRADEMARK
$2,500
2 TRADEMARKS
$4,750
3 TRADEMARKS
$7,000
4 TRADEMARKS
$9,250
5 TRADEMARKS
$11,500
All prices plus USPTO filing fees, which are paid directly to the USPTO.
Payment Plans Available.
Everything That Happens Once You Say Go
01
Federal clearance search
A full search of the federal register for conflicts, run before a dollar goes to the USPTO.
02
Attorney strategy call
You and me on the search results, your classes, and the risks worth knowing about.
03
Preparation and filing
Your federal application drafted and filed with the USPTO by a licensed attorney.
04
Office action responses
If the USPTO writes back with a non-substantive office action, we respond at no additional charge.
05
Client portal
Live status on your application, your documents, and your next step, in one place.
06
Always-on monitoring
Watch on your mark after filing, so conflicts and deadlines reach you early.
07
The RED Course (Coming Soon)
What makes a brand Relevant, Exclusive, and Distinct — everything you need to run a modern business.
08
30 days in The BrandRoom™
Group coaching plus a 1:1 brand strategy call. Included.
Non-substantive office actions are the procedural ones, like a specimen issue or a clarification to your description of goods and services. A substantive refusal takes real legal argument and is quoted separately. Full terms are in the engagement agreement.
INCLUDED - THE BRANDROOM ™
Filing is the fast part.
Then comes the wait.
The application goes in, and then almost a year goes by. The USPTO is working toward about seven months just to look at your file for the first time, and roughly thirteen months to finish.
That's a long time to sit still with a name you finally own. So I stopped letting my clients sit still.
Every trademark client gets 30 days in The BrandRoom™ - the group coaching room where we work on the thing the trademark is actually for: building a brand worth the paperwork. Your access email comes the day you sign on, and your 30 days start right there.
Everyone in the room gets a 1:1 brand strategy call. Not a group call you sit quietly on - your business, your name, your next move, one on one.
Stay past the 30 days if it's working for you. Cancel Anytime.
PLEASE READ THIS PART
The Brand Room ™ is business coaching, provided by Generation Squared - not Moulden Law PLLC. It is not legal services, not legal advice, and conversations in the room are not protected by attorney-client privilege. It is billed separately from your legal fees. Joining it, skipping it, or leaving it has no effect on your legal representation.
CLARITY
Your Questions,
Answered
If you have a question that isn't covered here, feel free to reach out. We're here to give you the clarity you need to move forward confidently.
When should I register my trademark?
As soon as you're ready to build a recognizable brand. Waiting too long opens the door for someone else to claim or confuse your name, logo, or slogan.
Do I need an attorney to file a trademark?
No. You can file it yourself. What you're paying me for is the part that comes after — the search that catches a conflict before you spend the filing fee, the classes and description written so an examiner doesn't send it back, and someone who can answer an office action when one arrives.
How long does this take?
The USPTO is targeting about 6.7 months to look at your application the first time and roughly 13 months start to finish. Your part is done in the first few weeks. The rest is waiting, and that's what The Brand Room ™ is for.
What if my name isn't available?
Then you find out during your clearance search, before we file, and we talk about what to do next. That's the whole reason the search comes first.
Why only five clients a month?
Because I'm the one doing the work. Five is what I can take while still answering an office action the week it lands.
What happens right after I buy?
You'll get access to your client portal, starting with a short welcome video and your intake form. Your Brand Room access email comes the same day.
SEPTEMBER IS OPEN
Find out if the name is yours.
The search, the filing, the monitoring, and a lawyer on the other end when the USPTO writes back. Five clients a month, and when the month is full I'll tell you straight rather than put you in a queue.